3 / 2008

Italy - Salvatore Ferragamo - Design in Tavernelle Lace - 1995

Salvatore Ferragamo was born in 1898 in Bonito-Italy as a farmer's son. At the age of 9 he was sent to work as an apprentice for the best shoemaker in Naples. In 1910, 12 years old, he returned to Bonito to open his first workshop and fashioned his first custom-made shoes. Four years later he emigrated to California USA, following his older brothers, and opened with their help a tiny boutique in Santa Barbara in 1915. Movie stars like Maary Pickford, Douglas Fairbanks, Pola Negri, Gloria Swanson, Ava Gardner, Marilyn Monroe and many others, stopped in on their way to work, to acquire his shoes. He became the shoemaker to the stars and the movie industry. In 1936 he invented the wedged heel. He died on 7 August 1960.

Research and text by : W.A.H.M. Habraken-Oosterhout-Holland
Illustration by : Colin Ball - Waalwijk - Holland